410-101 Exam Questions & Answers

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410-101 Exam Questions & Answers

Vendor: Facebook

Certifications: Media Buying Professional

Exam Code: 410-101

Exam Name: Facebook Certified media buying professional

Updated:

Q&As: 150

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Same Questions from the Latest Real Exam

410-101 Online Practice Questions and Answers

Questions 1

What are the different type of forms you can currently purchase ads on Facebook? Choose only ONE best answer.

A. Power Editor, Ad Auction, and Marketing Partners.

B. Facebook Marketing Partners and Ad Auction.

C. Ad Auction, Insertion Orders, and Facebook Marketing Partners.

D. Facebook Marketing Partners and Insertion Orders.

E. Facebook Auction and Facebook Marketing Partners.

Show Answer
Questions 2

Your client is interested in running a campaign for 1 month and then do a brand lift study. But, before proceeding with the study, he/she would like to understand more about it.

Choose ALL answers that apply.

A. People within the control group that will view your ads become part of the exposed group.

B. People within the test group that will view your ads become part of the exposed group.

C. The difference between the test group and the control group are analyzed to see the results of a brand lift study.

D. The difference in response between the exposed group and the control group are analyzed for results of your brand lift study.

E. You can set up a brand lift study through your Business Manager.

Show Answer
Questions 3

What column within Facebook Ads Manager helps you measure the sales generated by your campaigns?

Choose only ONE best answer.

A. Total Purchases

B. Conversions

C. Conversion Costs

D. Total Conversion Value

Show Answer More Questions

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