By default, which object is Salesforce is created when a new prospect is assigned in Pardot?
A. Lead
B. Opportunity
C. Content
D. Account
An Administrator imported a list of trade show attendees and added them all to the same Pardot campaign. A few months later, the Administrator wants to pull a one-time list of these attendees. How should this be accomplished?
A. Run a segmentation rule based on the Pardot campaign.
B. Look for the original list based on the Pardot campaign.
C. Run a dynamic list based on the Pardot campaign.
D. Run an automation rule based on the Pardot campaign.
Which type of email send can a completion action be added to?
A. Email template
B. Autoresponder
C. Engagement Program email
D. List email send
What should be enabled on a Pardot form if an Administrator wants to sign many people up on the same computer at a trade show booth?
A. reCAPTCHA
B. Kiosk/Data Entry Mode
C. Progressive Profiling
D. "Not you"? Link
A custom Prospect field in Pardot must have what mapped to it in order to sync with Salesforce?
A. A Salesforce field name
B. A dropdown list
C. A field ID
D. A text type field
How is an active visitor different from an identified visitor?
A. An active visitor is identified by Pardot after visiting a web page.
B. An active visitor is identified by Pardot after visiting a web page and are NOT ISPs.
C. An active visitor visited two or more pages regardless of identification.
D. An active visitor visited two or more pages and have been identified.
When looking at a landing page report in Pardot, what does unique submissions represent?
A. The number of times that an anonymous visitor successfully completed a form on the landing page and therefore "converted" to a prospect.
B. The total number of times a form on the landing page has been successfully completed.
C. The number of individual prospects who viewed the landing page at least once.
D. The number of individual prospects who submitted the landing page at least once.
Where can the Email Usage for a Pardot account be located?
A. Dashboard tab
B. My Profile lab
C. Account Settings tab
D. Usage and Limits tab
What is the function of the Monthly Cohort Report?
A. To show graphically all prospects and opportunities created within the time period designated.
B. To show how many prospects have been created based on the most popular campaigns.
C. To show how many prospects have been sent to Salesforce within the time period designated.
D. To show how many opportunities are linked with prospects.
How many visitors per identified company will be displayed in the Identified Companies table on the dashboard?
A. As many visitors that have engaged with the website from that company.
B. 1
C. 2
D. 3