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M2090-626 Online Practice Questions and Answers

Questions 4

From a high level, which three IBM Business Analytics brands had their functionality combined in order to create the Forward Looking Analytic Architect license?

A. IBM Cognos Business Intelligence. IBM SPSS and IBM Kenexa

B. IBM Cognos Business Intelligence, IBM SPSS and IBM Cognos Incentive Compensation Management

C. IBM Cognos Business Intelligence. IBM Cognos Incentive Compensation Management and IBM Algorithmics

D. IBM Cognos Business Intelligence. IBM SPSS and IBM TM1

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Questions 5

A prospective customer puts heavy emphasis on finding a solution with easy dashboard creating capabilities. Which IBM Cognos interface would you demonstrate first?

A. IBM Cognos Workspace

B. IBM Cognos TM1

C. IBM Cognos Framework Manager

D. IBM Cognos Workspace Advanced

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Questions 6

An IBM Cognos Business Intelligence prospect is leaning towards Tableau because of its strong data visualization capabilities. Which IBM Cognos Business Intelligence capability directly competes with Tableau's data visualization?

A. IBM Cognos RAVE charting

B. IBM Cognos Report Studio

C. IBM Cognos Workspace Advanced

D. IBM Cognos Analysis For Microsoft Excel (CAFE)

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Questions 7

A prospect's needs were determined in an initial discovery call, the seller was invited for an on-site visit, a product demonstration has been delivered and the purchase decision maker has been identified. What does this indicate?

A. The prospect needs to identify potential business users.

B. The prospect is seriously considering making a purchase.

C. The opportunity is ready to be entered into the CRM system.

D. The seller needs information about the prospect's implementation.

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Questions 8

The COO of a midmarket financial services firm has a $50,000 budget and would like to provide their financial advisors with reporting and dashboards. She feels that with IBM Cognos Express she can start small, and grow her footprint over time. Her plans are to implement 40 seats of IBM Cognos Express Business Intelligence, and then grow that user footprint to 150 by next year.

What should the seller tell the prospective customer?

A. The IBM Cognos Express user count maximum is 100 and not a long term solution.

B. We cannot discount the 40 seats of IBM Cognos Express to fit into her budget.

C. Agree that her first 100 users should be Express; when she's ready for the next 50, they'll be Cognos Enterprise OR agree that her first 100 users should be Express; when the growth is over 100 users they can upgrade to Cognos Enterprise.

D. Dashboarding is not included in IBM Cognos Express.

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Questions 9

Identify the key stakeholder that you must have involved in selling an IBM Cognos Business Intelligence deal.

A. Director of IT, Engineering Manager

B. Line of Business lead, Director of IT

C. CFO, Strategic Sourcing Manager

D. CMO, Engineering Manager

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Questions 10

Which prospective customer fits the profile of an ideal IBM Cognos Business Intelligence candidate?

A. A start-up company with venture capital funding and 20 employees.

B. An organization with 700 employees that has culture of decentralized data.

C. A public company with 2300 employees, $2.7 billion in revenue using Business Objects along with SAP enterprise resource planning (ERP).

D. A company with 1100 employees looking to become analytically driven, constrained by traditional business intelligence including wide use of spreadsheets.

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Questions 11

A typical reason organizations look to IBM Cognos Business Intelligence is:

A. The end user is using Business Objects to manually create reports.

B. It is a small, organized company with no enterprise resource planning (ERP).

C. One-to-many reports flow from the enterprise to business users.

D. Their enterprise resource planning (ERP) system currently provides standardized reporting.

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Questions 12

Which IBM Business Analytics product includes full IBM Business Intelligence to enable users with full self-service reporting and analysis?

A. IBM Cognos Performance Management TM1

B. IBM SPSS Statistics

C. IBM Cognos Controller

D. IBM Cognos Disclosure Management

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Questions 13

Which is an example of a post-sale best practice when it comes to continued development of the customer relationship?

A. Before beginning the implementation, ask the customer to introduce you to other business units that would be interested in the product.

B. Provide the customer's contact information to other colleagues to allow them to prospect into the account.

C. Offer quarterly or annual Business Intelligence Health Check.

D. Begin focusing on other client opportunities and use this deal as a customer reference.

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Exam Code: M2090-626
Exam Name: IBM Cognos Business Intelligence Sales Mastery Test v3
Last Update: May 15, 2024
Questions: 44
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