ADVANCED-CROSS-CHANNEL Online Practice Questions and Answers

You are using replace inbox message feature. But your audience has changed and some of the contacts who received the first message do not exist. What would happen?

A. the inbox message is replaced for all user.

B. the inbox message is replaced only for users who do not exist:

C. inbox message Is replaced for users who read the first message.

D. Inbox message is replaced for existing usef s and deleted for users who do not eixist.

When are customers eligible to be send a message in STO(when customer will engage then its sent)

A. immediately when the STO activity arrives

B. Within the first minute of next hour.

C. with the next hour

D. At the hour user engages Within the next 24hours

Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

A. Journey builder

B. On the facebook ad channel

What is the prerequisite to create advertising studio audience:

A. Create advertising/business account on the required and network and setup the ad account integration in MC

B. Set user opt in data.

C. There is no prerequisite as all setup is done.

What user permission is required to configure SSO in social studio.

A. Super user

B. full user

C. custom user

D. limited user

What is true about Einstein engagement frequency (EEF). Select 3

A. EEF uses only commercial send data not transactional

B. The model uses data available only in your account

C. Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.

D. It uses last ISO days engagement data

What is true about contact data and journey data.

A. Journey data is static and contact data is updated data.

B. Contact data is static and journey data is updated data

What is true about shared entry event.

A. It cannot be modified.

B. Data extension created by it can be modified.

C. Yon can use filter for entry audience segregation.

how many activities recommended in a journey canvas.(150-200)

A. 10

B. 50

C. 100

D. 300

To what types of objects can you do a quick send in distributed marketing, Select multiple

A. Lead

B. Contact.

C. Person account, (opportunities, Quick send message records)