AD0-E559 Online Practice Questions and Answers

Which two Sales CRM platforms are natively synchronized with Adobe Marketo Engage? (Choose two.)

A. Salesforce

B. Zoho

C. Microsoft Dynamics

D. Freshworks CRM (Formerly Freshsales)

Aya has finished building a webinar program in Adobe Marketo Engage and connected it to a Launchpoint partner. Webinar registration is being handled by an Adobe Marketo Engage landing page. During the quality assurance process, she visited the landing page and registered for the webinar for the first time, however, a confirmation email was not sent.

What are two places to troubleshoot? (Choose two.)

A. Check to see if the confirmation email has the correct {{memberwebinar uri?token.

B. Check to see if the smart campaign is set to run every time or run once.

C. Check to see if the smart campaign handling the registration has any members.

D. Check to see if the person is a member of the Adobe Marketo Engage webinar program and set to the registered status.

Sally has built a webinar program, which she is due to launch in a few days. She has started to QA (quality assurance check) the program to ensure that the {{member.webinar url}} token is working correctly.

In what two ways can Sally test the confirmation email? (Choose two.)

A. Preview the Confirmation Email, send herself a sample, and click on the Join Webinar' CTA on D the Confirmation Email she receives in her mbox.

B. View Approved Registration Landing Page, complete the registration form, and click on the 'Join Webinar' CTA on the Confirmation Email she receives in her Inbox.

C. Preview the Confirmation Email and view by 'Person', send herself a sample, and click on the 'Join Webinar' CTA on the Confirmation Email she receives in her Inbox.

D. Click the Register Now' CTA on the invite email, complete the registration form, and click eft the Join Webinar' CTA on the Confirmation Email she receives in her inbox.

A marketer decided to check the activity log of a person but does not find any activities as displayed below:

What is the reason the Activity Log tab is empty?

A. The person activity Is filtered.

B. The activity log was exported by an API and is now empty

C. The lead is anonymous.

Jay has set up a webinar program and successfully connected it to a launchpoint webinar provider. The webinar confirmation email is using the {{member.webinar url}} token of a Adobe Marketo Engage program. The webinar program is live and 40 people have registered on a Adobe Marketo Engage LP andhave a program status of registered and received a confirmation email. However, the unique link for all registrants is not being populated.

What are two things that Jay could try to identify the issue? (Choose two.)

A. Look in field management to check the value of the token.

B. Go into the Members tab of the webinar program and check if any person has the program status of Registration Error'.

C. Go into the Members tab of the webinar program and change the program status on the 40 persons that have a status of 'Members' to Registered.

D. Go into the Members tab of the webinar program and check that the webinar url column is populated using a custom view.

A marketer conducted an A/B test and expected the new version to perform better than the original version. However, this did not occur. What conclusion can the marketer make about these A/B test results?

A. Their test hypothesis was invalidated and they should test again.

B. The test was erroneous and the results should be thrown out.

C. The test period was too short and they need to let it run for a longer time.

Review the flow step from a smart campaign: Which email will a person receive who has opened Email 1, but not Email 2?

A. They will receive no email.

B. They will receive Email 2.

C. They will receive Reminder 1.

David wants to time-stamp a custom field called 'MQL DateTime Most Recent' every time a person reaches the MQL stage. He will use a smart campaign that triggers upon MQL and the flow will have no wait steps.

Which type of token would he use in the "Change Data Value' flow step required to achieve his goal?

A. System

B. Person/Lead

C. Trigger

A business practitioner is building a Center of Excellence' workspace in their Adobe Marketo Engage Instance to house their best practice landing page and email templates. They would like to build and store these assets in this workspace in the Design Studio and share them across all workspaces in the Adobe Marketo Engage instance.

What does the business practitioner need to do in order to share these assets across all workspaces?

A. Put them inside a folder and share that folder with the other desired workspaces.

B. Clone them to the Design Studio of the other desired workspaces.

C. Approve them and they will automatically be shared with all other workspaces.

An Adobe Marketo Engage user is setting up an event program, so she is creating a landing page with a registration form. She wants existing customers and new leads to land on a different thank you page after submitting the form, so she adds the field 'Is Customer' as a hidden field to the form.

Why is this field required on the form?

A. So she can alert the Sales Owner of the registrant about their interest.

B. So she can use It as a choice with the Thank You Page in Form Settings

C. So she can use it in a Smart Campaign to follow-up the registration.